THE ENTREPRENEUR (DARA'S EFFECT LTD)

THE ENTREPRENEUR (DARA’S EFFECT LTD)

Today i am meeting with one of my youngest client, Dara. I am actually registering a company for her: Dara’s effect ltd. I am so impressed with this young entrepreneur. Dara is a make up artist, one of those few Nigerians who have decided to take the bull by the horn, by creating a job for herself. I dedicate this write up to her and others like her. She does make up for some of the big time movie stars, currently she is one of the makeup artist for MTN. Her story is inspirational. Aside our business talk, Dara would be teaching my cousin the make up artistry, all negotiations have been concluded and she starts classes today.

I also want to commend my Aunt who listened to me and agreed to have her daughter learn this art. Almat her daughter loves to draw and her mum is a bit worried  about her gift. Every parent wants his/her child to work in a bank or a big company, her fears are that with her passion for art, no industry may require her services. i asked if Almat must work for someone. She has to learn now, how to become an entrepreneur, learning the  Artistry of makeup is a good start. 

Tara one of Nigeria’s leading makeup artist is a lawyer. Sleek another make up /beauty product company, is owned by two sisters, one is a lawyer and the other a medical doctor.  Both have practised extensively in their various fields before going into the beauty industry. TY Bello a graduate from UNILAG, is also one of Nigeria's best female photographer .

Every year, our Nigeria universities produce lots of graduates. With no jobs, most are frustrated. There are some who have been home for years waiting for that dream job, that seems to be so far from their reach. There  appears to be no end to hardship. No jobs and no source of funds to start their own business.

Its based on this that i advice graduates seeking for employment to get started , learn a skill and be like Dara. Start a consulting firm, sales representatives, property agents ,photography, modelling agency, catering(baking), event management, cleaning outfit, day care centre, outdoor bar  etc these are some of the different kinds of businesses  that one can start without huge capital.

The unemployment situation in Nigeria is so sad, but the only way out is for us to help ourselves .

This piece is for all the entrepreneurs whether big or small. Lets keep pushing!